Deb Dutta

Starter Guide: Product Management Professional's Personal Brand Website

January 27, 2024

Here's a suggested structure for a one-page personal brand website for a product management professional:

  1. Header:
    • Section Type: Hero with CTA to book a call
    • Name, professional title (e.g., Product Manager), and a professional photo.
  2. Introduction:
    • Section Type: Text
    • A brief introduction highlighting your passion for product management and your unique approach.
  3. Professional Summary:
    • Section Type: Professional Journey
    • Provide a concise professional summary that includes your experience, areas of expertise, and key accomplishments.
  4. Core Competencies:
    • Section Type: Bullet Points
    • List key product management skills such as product development, roadmap planning, user research, and data analysis.
  5. Product Portfolio:
    • Section Type: Grid
    • Showcase products you've managed or contributed to, including a brief description and key features.
  6. Product Management Approach:
    • Section Type: Text
    • Describe your approach to product management, emphasizing your methodologies and strategies.
  7. User Stories or Case Studies:
    • Section Type: Carousel
    • Share user stories or detailed case studies that highlight your problem-solving skills and the impact of your product decisions.
  8. Collaboration and Teamwork:
    • Section Type: Full width image of teamwork
    • Emphasize your ability to collaborate with cross-functional teams, stakeholders, and developers.
  9. Technical Proficiency:
    • Section Type: Bullet points
    • Mention any technical skills or knowledge relevant to product management, such as familiarity with development processes or relevant software tools.
  10. Professional References:
    • Section Type: Testimonials
    • Include testimonials from team members, stakeholders, or users to showcase your effectiveness as a product manager.
  11. Blog/Thought Leadership:
    • Section Type: Full Width Image with CTA to Join your newsletter
    • Share blog posts, articles, or thought leadership pieces related to product management or industry trends.
  12. If you're offering Mentorship Information:
    • Section Type: Grid with CTAs to book a call
    • Provide a list of your mentoring services and resources.
  13. LinkedIn Profile:
    • Section Type: About Me with socials
    • Link to your LinkedIn profile for a more comprehensive view of your professional background and connections.
  14. Call to Action:
    • Section Type: About me with CTA
    • Encourage potential employers, collaborators, or networking opportunities to reach out..

Keep the design sleek and user-friendly, reflecting the innovation and creativity associated with successful product managers. Use visuals and concise content to convey your expertise and achievements effectively.

Deb Dutta

Founder & CEO, Criya

Founder & CEO Criya, Y Combinator W22, Ex-Head of Product at PayPal Ft. Forbes, New York Times, Tech Crunch, CBS, Google IO

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